01
Distribution
Development of retail and professional distribution channels for selected skating products.
European distribution
Ice-skating products.
European markets.
Apodemus develops distribution and commercial opportunities for selected products and learning solutions in the European ice-skating market.
What we do
Commercial development with skating expertise.
Apodemus works at the intersection of distribution, market development and ice-skating knowledge. The company is focused on products that improve how skaters learn, train and progress — and on building the right route to market for those products in Europe.
02
Market development
Identification of local opportunities, commercial partners and practical market-entry paths.
03
Sector understanding
Decisions informed by first-hand familiarity with figure skating, instruction and customer needs.
European coverage
A focused, market-by-market approach.
Eastern EuropePrimary development focus and core area for commercial expansion.
ScandinaviaSelective market development where products and local demand align.
Western EuropeTargeted opportunities with specialist retailers, professionals and skating communities.
Company leadership
Arsène Maus
Founder · Apodemus
Apodemus was founded by Arsène Maus, a figure-skating instructor, author and entrepreneur. His background combines practical knowledge of the sport with experience developing skating-related educational products for international audiences.
Figure-skating instruction
Published skating author
European market focus